Latest News
Wilson Premier brings top baseball talent to town
Teams from throughout the nation and beyond came to Auburndale recently to prove their mettle on the baseball diamond. The Wilson Premier Championship East, featuring many of the top baseball prospects around, had three tournaments at the Lake Myrtle Sports Park...
Elite Cable Park opens along Lake Myrtle
Wakeboarders have returned to the rippling waters of Lake Myrtle in Auburndale. But this time, without a boat. The Elite Cable Park, part of the Auburndale Watersports Complex, opened Saturday, July 13, bringing all the action of wakeboarding, complete with ramps and...
Tropics SC take on Boca Raton, Ochocinco in UPSL title game
AUBURNDALE – The Tropics SC hope to continue their winning streak when the 14-0 team takes on Boca Raton FC in the state finals for the UPSL Pro Premier teams. The Tropics will host the championship game Saturday, July 6, at 7 p.m. at Auburndale’s Lake Myrtle Sports...
Polk hosts diverse slate of meetings and events
Planners and shooters and pageants, oh my. For a diverse menu of events, look at the recent slate held in Polk County. In the span of a week, the efforts of Polk County Tourism and Sports Marketing staff paid big dividends for the county: 2019 State Science and...
New roles at PCTSM for Zimmerman, Duncan
Two longtime Polk County Tourism and Sports Marketing managers have accepted new positions within the organization. Marc Zimmerman, the longtime Senior Sales Events Manager for Polk County Tourism and Sports Marketing, now has a new focus. “I’m thrilled to be the...
Is Winter Haven the Water Ski Capital of the World?
For these international skiers, the answer is a resounding yes Beautiful lakes, bountiful opportunities, gorgeous weather and caring people – all are major attractors and a big part of Polk County Tourism and Sports Marketing’s recruiting efforts that promote us as...
Famed original Batcopter whirls into SUN ‘n FUN
It may be remembered for the iconic “POW!” “BIFF!” and “SOCK!” exclamations from its fight scenes, but fans of the iconic Technicolor TV show “Batman” really know why they watched… …it was all those marvelous Bat-toys. Who can forget the Batarangs, the Batshield and,...
Ugandan lives improved by efforts in Lakeland, Detroit
Ugandan survivors of the child sex trade may never come to the United States, let alone Polk County. However, a chance encounter between a Detroit Tigers pitcher and a member of the Polk County Tourism and Sports Marketing staff may make their life a little better. A...
RussMatt umpires, like players, come from around the country
The RussMatt Central Florida Invitational brings more than just college baseball teams – and their fans – from every corner of the country to Central Florida. Considering the event is more than 270 teams playing well over 1,000 games, the event requires that the most...
Celebrate 50 years of ‘The Love Bug’
Men were walking on the moon, “Scooby Doo” and “The Brady Bunch” both premiered on television and a certain sentient sedan ruled the box office. Believe it or not, it has been 50 years since the release of the movie “The Love Bug.” Since then, Herbie the pugnacious...