January 2020 - Central Florida's Polk County Sports Marketing

SSAC Basketball State Quarter Finals this weekend

Jan 22, 2020 | Basketball, Other

LAKELAND – High school teams from throughout Florida will gather in Winter Haven this weekend for the Sunshine State Athletic Conference (SSAC) Basketball State Quarter Finals. More than 30 teams will be involved over the weekend. Teams participating include: SSAC...

USA Softball Women’s National Team to hold Training Camp in Lakeland

Jan 17, 2020 | Softball

OKLAHOMA CITY – USA Softball is proud to announce that the 2020 USA Softball Women’s National Team (WNT) will hold a training camp in Lakeland, Fla., prior to the start of the “Stand Beside Her” tour. Held at Barnett Athletic Complex, 111 Lake Hollingsworth Drive,...

Harnessing the power of social media

Jan 13, 2020 | Newsletter

From Bok Tower Gardens to the banks of Lake Shipp, the wilds of Circle B Ranch to the resort vibe of Balmoral Resort, Polk County is blessed with beauty. Nowhere is that beauty more on display than through social media. The challenge to every business is to figure out...

Best of ‘Geek Culture’ on display

| Newsletter

For the second year, the Central Florida Comic Con will bring the best of geek culture to Lakeland. Not only will there be artists and actors on hand, but also an extensive exhibitor area featuring everything from comics and memorabilia to games and pop culture...

Welcome to the AdventHealth Fieldhouse and Conference Center

| Newsletter

It didn’t take long for the newly named AdventHealth Fieldhouse and Conference Center to make a splash. Featuring more than 50 teams, the Polk County Hoopfest hit the courts before the official grand opening on Friday, Dec. 20. It was the first of more than 40...

Fieldhouse has new internationally known tenet

Jan 6, 2020 | Other

WINTER HAVEN – The recently opened AdventHealth Fieldhouse and Conference Center has its first tenant. And they are an internationally renowned powerhouse. YBOA – Youth Basketball of America – will be relocating their national headquarters to Winter Haven, thanks to a...