Your Perfect Match
Planning a major sporting event?Let Polk County Sports Marketing sweat the details.
About Polk County Sports Marketing
Our home field. Your advantage.
Home to more than 220 annual sporting events and the headquarters for USA Water Ski and the Florida Youth Soccer Association, Central Florida’s Polk County is the perfect location for your next championship event. From nationally recognized golf courses to modern multi-use complexes, our facilities can accommodate any sport, at any skill level, for competitors of all ages. With a central location offering unbeatable convenience and our talented staff as your planning and promotions MVP, you’ll have no problem pulling off a winning event.
Whether it’s finding the ideal venue or ensuring your participants know where to play and stay, we’re here to help every step of the way.

Facilities
From stadiums to courts and everything in between, Polk County has a facility that will fit your needs.
Events
Whether it’s the largest collegiate spring training event in the nation or a traveling table tennis tournament, you can find it here.
Hall of Fame
From baseball to water skiing – and just about every sport in-between – Polk County has produced a superstar. Come see their legacies at the Polk County Sports Hall of Fame in Auburndale.
Latest News
NBA legend Rick Mahorn to be inducted into the Small College Basketball Hall of Fame
The free Friday night event kicks off a weekend of small college basketball at Florida Southern College LAKELAND - NBA legend Rick Mahorn is just one of the inductees into the Small College Basketball Hall of Fame Friday night. The event will be followed by the Small...
Not forgotten, Banana George lives on this weekend
WINTER HAVEN – Gone – but surely not forgotten – the spirit of longtime Polk County fixture Banana George will be on display as the 2022 Banana George Blairfoot Bananza will hit the waters of Winter Haven’s Lake Silver this weekend. Funds raised from the weekend go to...
Winter Haven to host the world at IWWF World Water Ski Show Tournament
The largest competitive water ski event in decades will take over downtown Winter Haven from Oct. 20 to Oct. 23 as the International Waterski and Wakeboard Federation (IWWF) World Water Ski Show Tournament, presented by Nautique, takes to Lake Silver. More than seven...
Visiting for an event?
From around the corner to around the globe, Polk County welcomes everyone to the best that Central Florida has to offer.
Support Florida Sports Foundation
Show your support for Florida Sports with a specialty sports tag which directly supports youth charity and the development of major and regional sports events throughout Florida.
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