Your Perfect Match

Planning a major sporting event?
Let Polk County Sports Marketing sweat the details.

About Polk County Sports Marketing

Our home field. Your advantage.

Home to more than 220 annual sporting events and the headquarters for USA Water Ski and the Florida Youth Soccer Association, Central Florida’s Polk County is the perfect location for your next championship event. From nationally recognized golf courses to modern multi-use complexes, our facilities can accommodate any sport, at any skill level, for competitors of all ages. With a central location offering unbeatable convenience and our talented staff as your planning and promotions MVP, you’ll have no problem pulling off a winning event.

Whether it’s finding the ideal venue or ensuring your participants know where to play and stay, we’re here to help every step of the way.


From stadiums to courts and everything in between, Polk County has a facility that will fit your needs.


Whether it’s the largest collegiate spring training event in the nation or a traveling table tennis tournament, you can find it here.

Hall of Fame

From baseball to water skiing – and just about every sport in-between – Polk County has produced a superstar. Come see their legacies at the Polk County Sports Hall of Fame in Auburndale.

Latest News

Safari Wilderness Run

The expansive private wilderness area, Safari Wilderness Ranch, will be holding the Safari Wilderness Run Saturday, Feb. 17, at 8 a.m. The ranch is located at 10850 Moore Road in Lakeland. The race will be close to five kilometers long. Participants will cover a...

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It’s a triumphant return for Janus to Simmers-Young Park

The Ultimate (Frisbee) competition will celebrate its 25th anniversary where it all started Deep passes, short routes and diving plays will rule the day at Simmers-Young Park in Jan Phyl Village this weekend, Jan. 13 and 14. And not a football will be thrown. Welcome...

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Visiting for an event?

From around the corner to around the globe, Polk County welcomes everyone to the best that Central Florida has to offer.

Support Florida Sports Foundation

Show your support for Florida Sports with a specialty sports tag which directly supports youth charity and the development of major and regional sports events throughout Florida.

Sponsored by:97 Country

Are you ready?

We're ready to host your event