Your Perfect Match

Planning a major sporting event?
Let Polk County Sports Marketing sweat the details.

About Polk County Sports Marketing

Our home field. Your advantage.

Home to more than 220 annual sporting events and the headquarters for USA Water Ski and the Florida Youth Soccer Association, Central Florida’s Polk County is the perfect location for your next championship event. From nationally recognized golf courses to modern multi-use complexes, our facilities can accommodate any sport, at any skill level, for competitors of all ages. With a central location offering unbeatable convenience and our talented staff as your planning and promotions MVP, you’ll have no problem pulling off a winning event.

Whether it’s finding the ideal venue or ensuring your participants know where to play and stay, we’re here to help every step of the way.


From stadiums to courts and everything in between, Polk County has a facility that will fit your needs.


Whether it’s the largest collegiate spring training event in the nation or a traveling table tennis tournament, you can find it here.

Hall of Fame

From baseball to water skiing – and just about every sport in-between – Polk County has produced a superstar. Come see their legacies at the Polk County Sports Hall of Fame in Auburndale.

Latest News

VIC served as information hub for duration of Dorian

VIC served as information hub for duration of Dorian

When the weather forecasters had monster storm Hurricane Dorian targeting the heart of the State of Florida, the employees at the Central Florida Visitor Information Center – known as the VIC to most folks – knew their mission was about to change. Traditionally the...

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A water ski show without limits

Cypress Gardens skiers hold adaptive event WINTER HAVEN – Who doesn’t like a fun day at the lake? For the sixth year, the Adaptive Water Ski Event on Lake Silver in Winter Haven will bring the excitement and comradery of the sport to people with disabilities and their...

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Wilson Premier brings top baseball talent to town

Teams from throughout the nation and beyond came to Auburndale recently to prove their mettle on the baseball diamond. The Wilson Premier Championship East, featuring many of the top baseball prospects around, had three tournaments at the Lake Myrtle Sports Park...

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Visiting for an event?

From around the corner to around the globe, Polk County welcomes everyone to the best that Central Florida has to offer.

Support Florida Sports Foundation

Show your support for Florida Sports with a specialty sports tag which directly supports youth charity and the development of major and regional sports events throughout Florida.

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Sponsored by:Bok Tower Gardens

Are you ready?

We're ready to host your event