Your Perfect Match
Planning a major sporting event?Let Polk County Sports Marketing sweat the details.
About Polk County Sports Marketing
Our home field. Your advantage.
Home to more than 220 annual sporting events and the headquarters for USA Water Ski and the Florida Youth Soccer Association, Central Florida’s Polk County is the perfect location for your next championship event. From nationally recognized golf courses to modern multi-use complexes, our facilities can accommodate any sport, at any skill level, for competitors of all ages. With a central location offering unbeatable convenience and our talented staff as your planning and promotions MVP, you’ll have no problem pulling off a winning event.
Whether it’s finding the ideal venue or ensuring your participants know where to play and stay, we’re here to help every step of the way.

Facilities
From stadiums to courts and everything in between, Polk County has a facility that will fit your needs.
Events
Whether it’s the largest collegiate spring training event in the nation or a traveling table tennis tournament, you can find it here.
Hall of Fame
From baseball to water skiing – and just about every sport in-between – Polk County has produced a superstar. Come see their legacies at the Polk County Sports Hall of Fame in Auburndale.
Latest News
Lightning to host Ball Hockey Clinic at Lakeland Ice Arena
The Tampa Bay Lightning professional hockey organization and the Lakeland Ice Arena will hold a ribbon cutting ceremony at 10:30 a.m. on April 30 at the Lakeland Ice Arena, 3395 W. Memorial Blvd in Lakeland, to celebrate the new outdoor ball hockey rink at the...
History on-deck at Flying Tigers’ opening day
LAKELAND – Just like Jackie Robinson, history will be made when Rachel Balkovec steps on to the field. Opening night at the Lakeland Flying Tigers, April 8, will be Balkovec’s first game as manager of the visiting Tampa Tarpons, making her the first full-time female...
2022 Polk County Sports Hall of Fame Class Announced
A legend on the gridiron as both a player and a coach, the man at the helm of the nation’s hottest wrestling program and a broadcaster who has dedicated his life to local sports and information on the airways are just three of this year’s five inductees into the Polk...
Visiting for an event?
From around the corner to around the globe, Polk County welcomes everyone to the best that Central Florida has to offer.
Support Florida Sports Foundation
Show your support for Florida Sports with a specialty sports tag which directly supports youth charity and the development of major and regional sports events throughout Florida.
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